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Pekka Silvennoinen,
Lumene International		   Sephora looking to seize every opportunity
Established in 1948 with a beauty offer specifically formulated for women living in harsh Northern European climates, Finnish cosmetics company Lumene has  		 
Last year LVMH-owned perfumery chain Sephora increased its market share in all 25 countries where it is present. In France with its 30% market share, it is now 
 
Beauty Focus 2010: key highlights
The ethical advantage and what is new in cosmetics were two main themes at this year’s Beauty Focus 2010, a one-day conference in 		  
Hybrid retail models blur beauty boundaries
Retailers are rediscovering the age-old axiom that “the customer is king”. Catering to new purchasing habits shaped by the 

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